Conceptual Thinking

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Being able to conceptualize new ideas using creative techniques (e.g. generative methods, lateral thinking approaches, scenario building). This includes adjusting and fine-tuning conceptual tools and techniques to the specifics of a design project.

Case Studies

  • The Neighbourhood of Feelings

    The Neighbourhood of Feelings

    Mirentxu Sardina EASD Castello (Spain) Interior Design In interior design projects, our students get into trouble by getting emotionally involved or by having conceptual arguments.  In response, I have developed an exercise that I call ‘the neighborhood of feelings’, an introduction to the emotional aspects of interior design and an exercise in getting to knowContinue…

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